Our Founders - Our Story
Jennifer and Jazzmyne are a mother-daughter team who built the Life Wide Open Project from a pattern they both lived at the same time, at different life stages: high-capacity women whose greatest strengths—resilience, ambition, excellence, and integrity—became the reason more was placed on them, expected from them, and silently tolerated by them.
Jennifer spent more than 25 years in C-level leadership. She was the first call because she was the last call. She led teams, negotiated million-dollar deals, and carried whatever needed carrying, no matter the cost to herself. On the outside, she was confident, accomplished, well-respected, highly educated, and exceptionally capable. On the inside, she was neglecting herself, silencing her voice, and burning through her own strength.
At 20 years old, Jazzmyne had already reached executive leadership—managing teams, negotiating high-value deals, and executing at a level far beyond her years. She was living the same cycle. She was the one people trusted completely, the one who could handle anything, the one who said yes before checking what was true or sustainable. On the outside, she was composed, accomplished, and deeply capable. On the inside, she was neglecting her needs, suppressing her voice, and exhausting her strengths until there was almost nothing left.
Where it started
What changed everything was not one dramatic moment. It was the bond between them. It was conversation after conversation that slowly uncovered the truth in both of their lives: their worth had nothing to do with what they were doing for everyone else. They realized that the very qualities that made them extraordinary also made them vulnerable to a pattern of over-commitment. Hidden beneath expertise and ambition, the strengths they had been praised for were also the reason they had unconsciously silenced themselves in favor of the needs of others. Success can look strong from the outside while costing a woman everything on the inside.
They searched for a solution that could meet the demands of real life while helping a woman rebuild identity, internal authority, and her voice. They tried the courses, attended the workshops, read the books, and studied the gurus. To their dismay, they could not find anything that helped rebuild identity, strengthen boundaries, or restore a woman to herself. Everything they found addressed symptoms, but not the root problem. So they built what they could not find.
What changed everything
Life Wide Open Project is not therapy, nor a replacement for therapy. LWO is a premium, structured professional development for high-achieving women who are done paying for success with exhaustion, burnout, and decision fatigue—especially when the real issue is strengths overuse (distortion) under pressure. Our method diagnoses her pattern through quantified self-leadership assessments and evidence-based reflection, then converts that insight into standards-based execution—what she carries, what she tolerates, what she enforces, and how she decides under pressure—so her leadership stays sharp without consuming her life.